I can’t refresh my Twhirl/Tweetdeck/Twhatever without seeing people rave about Old Spice today.
My favorite commercials as of late have been the Old Spice “Man your man could smell like” ads, starring Isaiah Mustafa as The Old Spice Man. And he’s the BEST.
The ads are hilarious and great on their own, but today Old Spice started [...]
In this economy, coupons are coming back in a big way- popular websites like LivingSocial and Groupon offer one-day-only savings on things like spa packages, restaurants and tourist adventures, and iPhone app Yowza!! offers mobile coupons based on your location for stores like The Finish Line, Pier 1 Imports, and The Container Store. But it’s [...]
This is the first in a series of blog posts where we showcase companies doing great work with social marketing.
It’s not everyday you see truly educational material on YouTube, and I wasn’t expecting as much when I was researching screenprinting techniques, but when I came across video content from Orlando-based t-shirt printers Real Thread I [...]
One look at the real BP Twitter Account reveals one reply, and several RTs of tweets from government response initiatives, but no conversation. No outreach. No attempts to answer the angry or comfort the afflicted. BP is missing an opportunity here to polish their public image here simply by being transparent.
Globe Runner SEO is proud to offer a FREE workshop on social media on Thursday! Led by J.R. Atkins, this workshop will cover how social media can work for your business. As a speaker, J.R. is noted for “taking the mystery out of Social Media” and speaking in terms that “even a CEO can understand.” [...]
We sat down with creator of SXSW Free Noms Luis Mendoza, an entrepreneur and graphic designer from Los Angeles, to talk about building a brand with social media, capitalizing on passionate users, and jumping on a great idea.
We sat down with Megan Garza, an educator and Social Media professional at St. Edward’s University in Austin, Texas, to talk about the changing face of higher education, social media as mainstream marketing, and the Next Big Thing.
Whenever I work with a company who complains that they don’t get enough traffic, my first question is “How often do you post?” Because if it’s not at least once a week, then you’re not posting enough. No one routinely checks websites that never change. If you establish a pattern of new content cropping up [...]
Social media can be a valuable tool for your small business, if you make sure to develop a value proposition for your customer. People lead busy lives. Spending time on your business Facebook page is the last thing on their mind—unless they get some sort of value out of their interaction. If customers see that [...]
For a long time I have been telling clients and friends to use LinkedIn to get an easy free link to their website. But now it looks link LinkedIn added no-follow tags to their links; I still think it is a good idea to put the links on your public profile even if they don’t [...]